Head of BA

Nada Aburub

With a keen eye for detail and a strategic mindset, Nada leads our Business Analysis team, ensuring seamless alignment between business needs and automation solutions.

2025
Partner of the year award - Global
Responsibilities
  • Lead the identification, assessment, and documentation of business needs and opportunities to support strategic goals and digital transformation initiatives.
  • Collaborate with internal teams and clients to gather requirements, define project scopes, and ensure solutions align with business objectives.
  • Drive process optimization by analyzing existing workflows, recommending improvements, and designing effective, scalable business solutions.